Impact-First Investing Services

Impact-First Investing Services
March 3, 2026
Reading Time: 4 minutes

Summary 

The Bridgespan Group supports impact-first investors who seek to be more catalytic or flexible as well as long-term in their pursuit of social and financial returns. Please visit Bridgespan Social Impact for more about how it works with leading global investors to successfully achieve both market-leading returns and social impact.

Impact-first investing

Impact investing has evolved from niche to mainstream over the past decade as investors validated the prospect of achieving market-rate returns alongside social or environmental good. Impact-first investing is returning as a critical frontier in impact-investing, emerging from the neglected middle ground between market-rate impact investing and philanthropic grants.

Expected financial return diagram

What is impact-first investing? Impact-first investing–a middle ground between market rate impact investments and philanthropic grants. This type of investing extends a financial lifeline to enterprises unattractive to conventional investors, and measures success by social and environmental benefit, not financial return.

Impact-first impact investing, also called “catalytic capital,” is well-suited for investors “who want to support enterprises or funds that have high-impact potential but struggle to raise suitable financing because they are too early-stage or otherwise risky, expect to generate only modest returns, or require a longer investment time horizon,” as explained the Catalytic Capital Consortium, a leading advocate (see Bridgespan’s full report here).

Diagram of 3-Step approach to Impact-First

 

Case Studies

The Kresge Foundation logo

The Kresge Foundation works to expand opportunities in America’s cities through grantmaking and social investment. It seeks to influence the quality of life for urban populations today by investing in organizations that work in health, the environment, community development (particularly in Detroit, Memphis and New Orleans), arts and culture, education, and human services. Kresge uses funding methods beyond the traditional grant, including through Innovative Capital (debt) investments and guarantees. Bridgespan has supported Kresge on both their grantmaking and their social investing strategies as well as on the tactics of operationalizing and staffing these strategies.


LIIF logo
LIIF is a national CDFI leading the industry in funding healthy communities by providing innovative capital solutions. For more than 30 years, LIIF has invested more than $2.7 billion in high social value projects that lack access to traditional financial institutions, such as affordable housing, early child care and education, and the civic infrastructure needed for thriving communities. Bridgespan helped LIIF create an Impact-Risk-Profitability (IRP) framework to enable more intentional and balanced decision-making around impact, risk, and sustainability. The IRP framework includes both an upfront assessment of impact, risk, and profitability as well as an approach to evaluating the impact of LIIF’s loans to inform future lending. An assessment of a loan’s ability to drive racial equity is at the heart of the impact tool, informed by input from some 30 experts over the course of several months.

 

What LIIF Has to Say About Working With Bridgespan

“Bridgespan’s team was incredibly dedicated in their work to steer LIIF toward a practical impact framework, and to help us visualize how to balance impact risk and profitability considerations to enable LIIF to carry out its strategy to lead with impact in our lending.”

Eliisa Frazier

Director, Racial Equity & Impact Lending, Low Income Investment Fund

 

Frequently Asked Questions

Getting Started

How to begin your impact investing journey.

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Measuring Impact

How will you know if you’re creating impact?

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What Is Impact Investing and Why Should You Care?

Philanthropy and government funding is not enough to meet the needs.

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Bridgespan Publications about Impact Investing

Our publications are prominently featured on news platforms that reach both the social sector and the for-profit sector. The breadth and depth of topics covered by our publications position us as thought leaders in the impact investing industry. For a more complete list, please visit our impact investing publications page.

Philanthropy’s New Frontier— Impact Investing

Philanthropists should become more active impact investors, focusing on building sustainable social enterprises often overlooked by private investors who seek market-rate returns.

Read on SSIR.org

Beyond the Grant: Foundations as Impact Investors

Foundations have the opportunity to achieve more with their philanthropy by supplying loans, loan guarantees, and equity investments for social good.

Industries Where We Have Worked

See our industry insights that draw from our due diligence work on more than 1,200 potential impact investments across the globe.

  • Consumer Goods/Retail
  • Education
  • Energy
  • Financial Services
  • Food and Agriculture
  • Healthcare
  • Industrials
  • Technology, Media, and Telecommunications
  • Transportation

Our Experts on Impact Investing

More Articles To Read

Impact Investing: Getting Started

No matter if you are just starting as an impact investor or are looking to improve existing efforts, we can help. We work with you to develop a comprehensive impact strategy that is right for your organization and complements your existing investment processes.

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From Principle to Practice: The Case for Gender-Lens Investing

Research shows that gender-lens investing offers a proven pathway to stronger financial performance and measurable social outcomes, with women-inclusive businesses delivering higher returns, lower risk, and expanded market opportunity. For those seeking scalable sustainable impact, integrating gender equity is becoming a strategic advantage, rather than a tradeoff.

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